Tag: communication

The Indian Fountain Pen : lessons from the Quartz Crisis – Pratap Lakshman

At its peak the Quartz Crisis reduced the number of Swiss watchmakers from 1600 to 600, and enabled Japan take over the lead in watchmaking – Clayton Christenson’s “The Innovator’s Dilemma” was playing out a full 20 years before its publication. Both in the crisis and their subsequent recovery, there

 

Pen World – the name says it all.

Pen World – there is only one God in the world of niche lifestyle magazines that deal with writing instruments and Nicky Pessaroff is His prophet. For the last three decades, the Pen World has highlighted the finer nuances of writing, featuring everything pens – new and vintage at all