Click Pens – a million smiles and counting. I was contacted by a certain Management School that wanted to take up the story of Click Fountain Pens as a Case Study for their graduate class. The expert (no, he does not want to be named) who contacted me is
Renaissance, literally meaning re-birth, was a period of feverish advancements in a number of fields including art, culture, politics and economics. But more than anything else, it was and continues to be known for the magnificent art that was created in the period, especially by the three masters – Leonardo
Flex or the Stub, which came first? Well, I can’t say for sure. Point is, cutting the quill at an angle to meet the specific requirement for writing and even making a slit in the tip to spread the tines, was relatively easy. From then on, to the steel nibs
The nib, they say, maketh the pen, just like character maketh the man! Yes, we are talking of the shiny metal jutting out from the frontal end of the pen barrel which sucks the ink from the innards of the pen and through capillary action, deposits it on the paper.
Click, India’s most lover brand of writing instruments has unveiled a brand new initiative to encourage people to pick up their Fountain pens and fight the demons of these difficult times. The Competition which begins today will run through to the end of October providing an unique opportunity to anyone
Click Pens never ceases to amaze me. And I say this, after having been a user of Click fountain pens for close to four decades now. That in itself should be a cause for some kind of a celebration – some of my readers were not even born when my
Aristocrat: still reigning supreme. Let me begin this piece with an inconvenient truth – there are two types of pen manufacturers, one, those that make pens for the collectors and two, the ones making pens for actual users. Those focusing on the collectors have it easy, for their products are
The year was 1978. Kapil Dev Nikhanj was making his debut against Pakistan. Virender Sehwag was seeing the first lights of the day. The Government led by Morarji Desai, the then Prime Minister, was demonetising high denomination bank notes. Indira Gandhi was on the comeback trail. Kishore Kumar’s soulful rendition